Professional Development Course – BSDI

Creativity and Innovation Course


The Creativity and Innovation Course is designed to unleash participants’ creative potential, enhance their innovative thinking skills, and foster a culture of innovation within organizations. In today’s rapidly evolving world, creativity and innovation are essential for driving growth, solving complex problems, and staying ahead of the competition. This course empowers participants to embrace creativity as a mindset, explore diverse ideation techniques, and develop strategies to translate innovative ideas into tangible outcomes.

Course Contents:

  1. Understanding Creativity and Innovation: Definitions, Concepts, and Importance
  2. Creativity as a Skill: Cultivating a Creative Mindset, Overcoming Mental Blocks, and Embracing Risk-Taking
  3. The Creative Process: Exploring Ideation, Inspiration, and Insight Generation Techniques
  4. Design Thinking: Applying Human-Centered Design Principles to Solve Problems and Drive Innovation
  5. Brainstorming and Idea Generation: Leveraging Group Dynamics, Divergent Thinking, and Visual Tools for Idea Generation
  6. Innovation Frameworks: Introduction to Lean Startup, Agile, and Design Sprint Methodologies
  7. Prototyping and Rapid Experimentation: Building Minimum Viable Products (MVPs) to Validate Ideas and Gather Feedback
  8. Creative Problem-Solving: Using Systematic Approaches such as SCAMPER, Six Thinking Hats, and TRIZ
  9. Creativity in Leadership: Fostering a Culture of Creativity, Encouraging Risk-Taking, and Rewarding Innovation
  10. Harnessing Technology for Innovation: Leveraging Digital Tools, Platforms, and Emerging Technologies to Drive Innovation
  11. Creativity in Marketing and Branding: Developing Creative Campaigns, Storytelling, and Brand Innovation Strategies
  12. Cross-Disciplinary Collaboration: Collaborating Across Teams, Departments, and Organizations to Spark Innovation
  13. Overcoming Innovation Barriers: Addressing Resistance to Change, Risk Aversion, and Organizational Silos
  14. Innovation Metrics and Evaluation: Establishing Key Performance Indicators (KPIs) and Metrics to Measure Innovation Impact
  15. Sustaining Innovation: Creating a Sustainable Innovation Ecosystem, Continuous Learning, and Adaptation

Career Prospects:

The Creativity and Innovation Course prepares participants for roles focused on driving innovation and leading change in various sectors and industries. Career prospects include:

– Innovation Manager or Director

– Product Manager or Product Development Specialist

– Research and Development (R&D) Manager

– Design Thinking Facilitator or Innovation Consultant

– Entrepreneur or Startup Founder

– Marketing Manager or Brand Strategist

– Business Development Manager

– Project Manager or Change Management Specialist

Job Roles:

Participants will develop competencies in creative thinking, problem-solving, design thinking, prototyping, collaboration, and leadership. Job roles may involve leading innovation initiatives, managing product development cycles, facilitating design thinking workshops, driving marketing innovation, and fostering a culture of creativity and experimentation.

Training Methodology:

The Creativity and Innovation Course employs a blend of interactive lectures, case studies, hands-on exercises, group discussions, brainstorming sessions, and real-world projects. Participants will engage in experiential activities, design challenges, and innovation simulations to apply creative techniques and innovation frameworks in practical scenarios. The course emphasizes active learning, peer collaboration, and reflection to nurture creative thinking skills and innovation capabilities.


The Creativity and Innovation Course is designed to be completed within a duration of 16 hours, typically delivered over multiple sessions or modules. The condensed format allows participants to explore key concepts, practice creative techniques, and apply innovation frameworks efficiently. The duration enables comprehensive coverage of essential topics and opportunities for hands-on experimentation and skill development.

Call us for fee details: +8801833102807

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Duration: 16 Hours
Level: Beginner